Ecoporn Exposed
It's time for the environmental movement to start truly baring all
September / October 2004
Lydia Millet High Country News
I'm gazing wistfully at a towering red-rock butte bathed in
gentle sunset light, shades of brown to violet framed against a
meek background of sky. It's massive but tame, brooding but
well-mannered, broad-shouldered but shy. Its silence is nothing
short of submissive.
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It's the January pinup in the Nature Conservancy's calendar.
Environmental organizations and independent entrepreneurs yearly
churn out glossy wall charts and engagement books for the
consumption of nature-loving citizens like myself -- grizzly cubs
from the Nature Conservancy are on the menu, for instance; spotted
dolphins and two albatrosses with their beaks interlocked from the
Sierra Club; and, from Audubon, a polar bear perched with all four
paws together like a performing bear in a circus, as well as a
mother-and-baby baboon and mother-and-baby koala, perfectly
groomed, hugging each other cutely and looking straight at the
camera, with big, dark, inviting pools of eyes.
As I flip through these adorable menageries, I'm reminded of
nothing so much as my twentysomething days working for slaves'
wages as a copy editor at Hustler Magazine. I'm reminded
of models named Tammi and Lynda, buck naked and intertwined, long
tresses artfully arranged to frame obscenely augmented breasts, who
also hugged each other -- although not so cutely -- and looked
straight at the camera with big, dark, inviting pools of eyes.
At first glance, a girl-girl spread in Hustler has
little in common with a twin-albatross picture in an Audubon
engagement calendar. But both are clearly porn. They offer comfort
to the viewer: They will always be there, ideal, unblemished,
available. They offer gratification without social cost; they
satiate by providing objects for fantasy without making
uncomfortable demands on the subject.
The landscape photographs featured in the calendars may not play
quite as facilely on the heartstrings of the average American
wildlife consumer as baby animals, but they too are blatantly
pornographic. We see the Grand Canyon, cliffs lit orange, with snow
in the foreground; we see a fuchsia fog unrolling endlessly over
the Northern Cascades under a golden sky; we see an emerald-green
pool surrounded by red rock in Havasu Canyon.
This is picture-book nature, scenic and sublime, praiseworthy
but not battle-worthy. Tarted up into perfectly circumscribed
simulations of the wild, these props of mainstream environmentalism
serve as surrogates for real engagement with wilderness, the way
porn models serve as surrogates for real women. They are placebos
substituting for triage.
And they don't even get us off. Nature calendars rely on a
hackneyed canon of evocations that no longer serves a purpose.
Their girlish good looks have aged poorly. At best, they elicit a
regretful nostalgia for a never-known past of unspoiled landscapes;
at worst, they reassure us disingenuously that the last great
places are safe and sound.