Latin America's Al Jazeera
Will Venezuela's new TV station speak for the masses?
July / August 2005
Laine Bergeson Utne magazine
Venezuela is about to start another Latin American revolution --
on television. Hoping to highlight the region's indigenous voices,
the country is organizing Telesur, a new TV network that Latin
American leaders want to have the look, feel, and function of Al
Jazeera, the Middle Eastern media giant that, much to the
consternation of the Bush administration, has come to symbolize
Arab nationalism.
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'Why do we learn about ourselves from a TV network from the
North, like CNN?' asks Venezuelan president Hugo Chavez, whose
government recently sent a formal complaint to CNN's Spanish
language division concerning the 'distorted' way his administration
is covered (as a hemispheric menace, for instance, or a Castro
apologist). To address this bias, Telesur plans to challenge 'U.S.
control of the [Southern] Hemisphere's media,' writes Humberto
Marquez in Third World Resurgence (Jan./Feb.
2005). The network will 'present a true reflection of the social
and cultural diversity in Latin America and the Caribbean, and
offer it to the world.'
Al Jazeera used oil revenue to pay for its start-up in the tiny
Persian Gulf nation of Qatar, and now the network has 35 million
viewers. Telesur will be broadcast from Caracas throughout the
region and, once a planned satellite purchase is made, around the
globe. According to La Jornada (Feb. 27, 2005),
Venezuela has already formed an alliance with Argentina, Brazil,
and Uruguay to broadcast the network and has secured corporate
underwriting from major South American oil companies such as
PetroBras and Petroamerica.