Emerging Ideas Roundup
(Page 2 of 5)
September / October 2006
Staff Utne.com
Surfing for a Cause
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Social networking software on the Internet helps the lovelorn
find their soul mates, allows those with the most arcane of
obsessions to find a friend, and now helps progressives connect
with causes worth fighting for. Online startups like
Care2.com and
GoodStorm.com
are using matchmaking technology to fight global warming, media
consolidation, arctic drilling, and other ills. GoodStorm provides
services for progressive organizations to make and sell T-shirts,
returning 70 percent of the profit to the groups, and to share
information among nonprofit organizers. Care2, with 5.5 million
members, features many of the same features found on sites like
MySpace, giving
users a place to post photos of their pets, search for romance, or
swap recipes. But the emphasis is on connecting users who want to
spread the word about social causes and support one another in
action.
Bang! Bang! You're Informed
The ancient stories tell of the elfin high priestess Tyrande
Whisperwind and her triumph over the demon invaders of the forests
of Ashenvale. Now Whisperwind and thousands of other characters
from the online role-playing game World of Warcraft have a new
enemy to vanquish: Internet censorship. In one of the more creative
end runs around Google's notorious 'China syndrome,' members of
FreeCulture.org are hatching a plot to pass
live information among the anonymous online players of the
game.
Google launched a version of its search engine for China in
January, minus any information that riled government censors. In
response, a number of groups are using technology to move data into
less-than-free cultures like China's, according to This
Magazine (May/June 2006). The World of Warcraft plan would
allow players, anonymous but for their characters' names, to pass
around censored information secretly within the game environment.
Other plans include the distribution of software applications that
allow users to foil snooping government spooks.
Bargain Basement Brains
If you wanted to learn about the latest research in, say,
neuroscience, you could subscribe to Brain Research, a
prestigious, peer-reviewed journal that contains frontline reports
from the world's leading researchers. But you'd have to pony up
$23,617 (that includes postage) for the subscription. Prices like
these dam the free flow of information, says Nobel Prize winner
Harold Varmus, so the cancer doc is promoting 'open-access' science
as an antidote, reports Wired (June 2006). In the
three years since he and other like-minded scientists introduced a
set of free online journals, their reputations have soared and
they've been cross-referenced at a higher rate than pricey print
competitors.
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