Put Your Fingerprint on the Dotted Line
(Page 2 of 2)
March 22, 2007
Mary O'Regan Utne.com
Katherine Noyes writes for
TechNewsWorld that banks, grocery stores,
and theme parks are using fingerprint technology because it
decreases the chances of identity theft and makes shopping quicker.
But in Noyes' article, Ant Allan, research vice president for
technology consultants Garter Group, disagrees. 'Does it really
enhance the customer experience enough to make them bother with
it?' Allan asks. 'Most folks are probably thinking, 'I'm perfectly
happy doing it the way I already do.''
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Brave New Car Dealer: Fingerprints Required to Buy
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Biometrics: It's All About You
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