Utne Reader Advertising Sales
Welcome to the advertising sales section of Utne.com. Thank you for your interest in Utne Reader.
Utne Reader is the most effective way to reach the highly sought after market of intelligent, affluent, influential, and socially conscious individuals. Utne Reader is a bimonthly explosion of exciting and inspiring ideas, people, places, news, thoughts, tips, and general fun. Our editors cull from more than 2,000 independent publications, small press books, feisty Web sites, 'zines, and newsletters to bring forth information on the things not covered in major media -- at least, not yet.
Our readers are intensely selective consumers that purchase products from companies that they truly support. They are loyal fans that really spend time with our magazine averaging 2.3 hours with an issue. They consistently read Utne Reader with 93.8% of our audience reading the last 3 of 4 issues.
Print and online advertising is available as well as unique marketing opportunities and our experienced sales team can work with you to develop the best combination of these for you to reach our readers and grow your company. We can help you turn our subscribers into your most loyal fans.
2009 Key Dates
| Issue Date |
Ad Close Date |
Materials Due |
On Sales Date |
Jan/Feb 2009 |
Oct 27, 2008 |
Oct 31, 2008 |
Dec 23, 2009 |
Mar/Apr 2009 |
Dec 22, 2009 |
Jan 2, 2009 |
Feb 24, 2009 |
May/June 2009 |
Feb 23, 2009 |
Mar 3, 2009 |
Apr 21, 2009 |
July/Aug 2009 |
Apr 20, 2009 |
April 28, 2009 |
June 23, 2009 |
Sept/Oct 2009 |
June 22, 2009 |
June 30, 2009 |
Aug 25, 2009 |
Nov/Dec 2009 |
Aug 24, 2009 |
Sept 2, 2009 |
Oct 20, 2009 |
Published bimonthly (six times a year). Materials deadline for Utne
Market, Utne Directory and Classifieds is the same day as the ad close
deadline.
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Mechanical Specifications
Ad types |
Sizes |
Trim size |
7 5/8" x 10"" |
Full page |
6 7/8" x 9 1/4" |
Full page with bleed |
7 7/8" x 10 1/4" |
2 page spread |
15 1/4" x 10" |
2 page spread, bleed |
15 3/4" x 10 1/4" |
1/2 page spread |
15 1/4" x 4 1/2" |
1/2 page spread, bleed |
15 3/4" x 4 5/8" |
1/2 page horizontal |
6 7/8" x 4 1/2" |
1/2 page island |
4 5/16" x 6 1/2" |
2/3 page vertical |
4 1/4" x 9 3/16" |
1/3 page vertical |
2 1/8" x 9 3/16" |
1/3 page square |
4 5/16" x 4 1/2" |
1/6 page vertical |
2 1/8" x 4 1/2" |
1/6 page horizontal |
4 1/2" x 2 1/8" |
1/12 page |
2 1/8" x 2 1/8" |
|
|
PUBLICATION TRIM SIZE: 8" x 10 1/2"
PERFECT BINDING: Image area of all full bleed ads must extend 1/8" minimum beyond trim. Live area must have 1/4" allowance from trim on all four sides.
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Advertising Contact Information
Advertising Department
Utne Reader
12 N. 12th St #400
Minneapolis, MN 55403
e-mail: AdCoordinator@Utne.com
(800) 678-5779
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GreenCore Media Kit – One buy/Three titles (Utne Reader, Mother Earth News and Natural Home)