November 21, 2009
UTNE READER

Don't Buy These Myths

(Page 8 of 8)

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Cathy Madison Utne Reader 
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To that end, Frank proposes a progressive consumption tax, which essentially would tax the difference between income and savings (after a generous standard deduction); as a result, luxury items would wind up costing much more. 'People do respond to prices,' he says. 'Even those who could afford to buy more don't buy more.'

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In Frank's view, 'we spend far too much on conspicuous consumption and far too little on inconspicuous consumption. Our goal is to shift from one category to the other.' And while we're all working together on ways to accomplish that, we could each, individually, go back to the basics: Just use less stuff.

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