The Sweet Pursuit

Former Associate editor Margret Aldrich on the hunt for happiness, community, and how humans thrive

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The Lazy Philanthropist

12/2/2011 3:12:26 PM

Tags: philanthropy, charity, giving, internet, technology, Charity Search, Margret Aldrich

Charity Search

This might be the easiest way to donate money, ever: Like a benevolent Google, the new search engine Charity Search lets you scour the web while effortlessly contributing money to worthy causes. With each search, the engine donates one cent to their charity of the month.

According to the site, Charity Search—which lets you use Google, Yahoo, or Bing as you normally would—is currently donating one cent per search to Invisible Children, a group committed to ending the use of child soldiers in central Africa. Other recipients include charity: water, a nonprofit bringing clean drinking water to developing nations; Genesis School of the Arts, an international program spreading arts education in impoverished areas; and Humane Farm Animal Care, an organization dedicated to upholding animal care standards.

For lazy philanthropists, the beauty of Charity Search is that the only effort needed is changing our homepages, googling as usual, and watching the site’s donation dollar tracker steadily go up.

Our searches can make a difference quickly, too—just think of how many web searches you did today. In the past 24 hours, mine (which included “Rain Taxi,” “BeatBots,” “El Camino,” and “chemical invisibility cloak”) numbered in the dozens. Now, I’m delighted to know these not-so-important searches can add up to charitable cash for some important causes.

Source: Charity Search 



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