The typical U.S. historical marker, cast iron with raised lettering, usually raises more questions than it answers, and many of these signs are rife with errors and bias. Artist Norm Magnusson’s I-75 Project uses the form for a different sort of provocation.
Magnusson hopes to install these signs at rest stops along the 1,775-mile Insterstate 75, which stretches from Michigan to Florida. He has already shown them in several states and is seeking funding for the proposed installation. Thick Culture quotes him on their sly, Zinn-meets-Banksy appeal:
“ ‘Are they real?’ is a question viewers frequently ask, meaning ‘are they state-sponsored?’ I love this confusion and hope to slip a message in while people are mulling it over. These markers are just the kind of public art I really enjoy: gently assertive and non-confrontational, firmly thought-provoking and pretty to look at and just a little bit subversive.”