Another Example of Utterly Shamelss Promotion


| June 2003

Shortly after the Chicago Tribune published a list of the ?50 Best Magazines? that was topped by Cook?s Illustrated (and failed to mention Utne at all), irate readers began to weigh in with their opinions.

?You guys are idiots,? wrote Tim Schau of Chicago. ?Wooden Boat, Family Fun, and Soccer America make your list? . . . Losers.?

So the Tribune editors tallied up the dissenting opinions and on Tuesday published another top 20 list that we here at Utne think is vastly superior to the original. Topping the dissenters? poll was The Economist, followed by Real Simple, Scientific American, Vanity Fair, and?whaddaya know??Utne.

?Even with the ?reader? removed from the title, (Utne) offers a variety of views compiled from magazines you won?t find in Springfield,? wrote Springfield resident Jeff Stauter. ?The Utne tends to spark more conversation between my wife and me than the dozens of other magazines we read.?



We did not pay him to say that.

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