This is the idea behind the Slow Cities League, which so far encompasses 73 Italian towns and one each in Germany and Croatia that have pledged to promote home-style food, a clean environment, quiet neighborhoods, urban charm, and the idea that the good life is an unhurried sensual experience. The league is an offshoot of Italy’s burgeoning Slow Food Movement, conceived as a protest against McDonald’s and other industrialized intrusions into cherished traditions of good food. (The Slow Food movement spread around the world and now includes more than 20 chapters in the United States; see "Slow Is Beautiful . . . and Delicious," Utne Reader, Nov./Dec. 2000.)
Slow Cities, according to The New Rules magazine (Fall 2000), published by the Institute for Local Self-Reliance, are dedicated to the following policies:
• Promoting good food by sponsoring farmers’ markets, preserving local culinary traditions, encouraging organic agriculture, and prohibiting genetically modified products.
• Curtailing noise pollution and visual blight by limiting car alarms, TV aerials, outdoor advertising, and unsightly signs.
• Restraining noisy traffic, air pollution, and ugly sprawl by creating pedestrian areas, building bicycle paths, and limiting automobile use.
• Greening the city by expanding parklands, planting trees, and boosting recycling.
• Improving quality of life by urging businesses, schools, and government offices to adjust hours so that people can enjoy a long midday meal with family or friends.
Members of the league proudly display the Slow City logo (a snail) and participate in joint efforts to attract tourists and investors.
"We are not against the modern world," explains Mayor Paolo Saturnini of the Tuscany town of Greve. "We just want to protect what is good in our lives and keep our unique town character."
To find out more, go to: www.slowfood.org