U Sexy Mother Nature: 10 Ways to Phatten Up Environmentalism, Chris Colin, Grist Magazine
Enough with the dreadlocks and Birkenstocks, that's soooo '90's.
Environmentalism has become so tres' unhip that we're in danger of
losing all the ground we've gained since the '60's. Or so fears
Chris Colin in his pierced tongue-in-cheek letter to the editor of
the enviro-dank mag Grist. So how do you get the idea of 'caring'
across to a generation who's ultimate cool is 'not caring?' Colin
has some novel ideas on how to bridge this latest generation gap.
Personally, I'd start by changing the name of 'Earth Day' -- I mean
'Earth' is just another name for dirt.