Linguistic Market Adjustments (Just Don’t Say Recession)


| 2/17/2009 4:48:45 PM



With the economy sliding down the tubes, corporate spinmeisters are struggling to come up with new ways to talk about financial woes. Here are a few great linguistic innovations that have come out of the recession so far:

“A retention award” (executive bonus for a government bailed-out bank, via the Huffington Post.)

“Public capital facilitation” (bank nationalization, via the Economist.)

“streamlining and simplification” (Ebay’s layoffs, via Gawker.)

“synergy-related headcount adjustment goal” (Nokia’s layoffs, via Dollars & Sense.)



SourcesHuffington PostEconomistGawkerDollars & Sense 

Bruce_2
2/18/2009 1:00:23 PM

How about "Productivity gains" (layoffs).


Bruce_2
2/18/2009 12:59:23 PM

How about "Productivity gains" (layoffs).