Ben Cohen

Utne Reader visionary [Originally published as Ben Cohen in the January-February 1995 issue of Utne Reader]

| January/February 1995

Cohen is co-founder of Ben and Jerry's Homemade Ice Cream, a company that is the national model and mascot for socially responsible business practices. His refreshing and much-needed message is that corporations have responsibilities as well as rights, that business can be a force for social and environmental change, and that doing good can be profitable and fun. He sets a challenging yet inspiring standard for the rest of American business.