Who Does Your Brain Want To Vote For?


| 2/14/2008 4:09:59 PM


You may know how you feel about the presidential candidates, but what does your brain think? The Implicit Association Test from Harvard University is designed to uncover people’s hidden political biases. Test takers are asked to associate photographs of candidates with words like positive words like “Love” and “Happy” or negative words like “Hate” or “Angry.” In theory, the better your associations are with a candidate, the faster you’ll be able to associate that candidate with the positive words.

To take the test click here.

There was one big surprise in my results: The test said that I have more positive associations with John McCain than I do with Hilary Clinton, although Barack Obama trumps them all. Of course, that’s not me talking. It’s my brain.

(Thanks, Edge.org.)

Bennett Gordon



Nataly
7/16/2009 2:17:15 PM

Frankly speaking, I'm not interested in presidential elections, but I'd like to express my opinion about the idea that our brain may want to vote for another candidate. To my mind it is unconsciousness that they speak about. So when we saw their fotos our consciousness can see if the man is handsone, whether he smiles or not,but unconsciousness makes such conclusions which influence a lot on our ideas, attitudes. In a book about Advertisement and its impact which I found at http://www.picktorrent.com. I read that when adds or other stuff like it is created they work namely at your unconsciousness. They build connections between the image and our feelings. And it is a huge mistake when we think that it was our decision to vote for this candidate or by this drink instead of another.


Nataly
7/16/2009 2:16:03 PM

Frankly speaking, I'm not interested in presidential elections, but I'd like to express my opinion about the idea that our brain may want to vote for another candidate. To my mind it is unconsciousness that they speak about. So when we saw their fotos our consciousness can see if the man is handsone, whether he smiles or not,but unconsciousness makes such conclusions which influence a lot on our ideas, attitudes. In a book about Advertisement and its impact which I found at http://www.picktorrent.com. I read that when adds or other stuff like it is created they work namely at your unconsciousness. They build connections between the image and our feelings. And it is a huge mistake when we think that it was our decision to vote for this candidate or by this drink instead of another.


R Strawser
2/17/2008 7:25:40 PM

What drivel - did the creators zone out on the Parallax View? Anyone with half a brain could pretty much predict the results based solely on the required demographic information. and, of course, the testers get to add that information to their pre-existing predictors. That's science!




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