Big Fun Cool Things

Big Fun Cool Things, Steven Heller,
Edwin Schlossberg’s life in ‘experience design’ revolves around his
belief that ‘the idea that you make an experience that requires a
conversation in a public place is training for the fact that
culture is collective.’ As Steven Heller notes in Metropolis
magazine, Schlossberg’s focus on provoking public interplay with
design over the last 30 years has produced such creative
environments as the American Family Immigration History Center at
Ellis Island, Innovation Station at the Henry Ford Museum, and the
Pope John Paul II Cultural Center. ‘His current works in progress,
including two branches of a children’s museum, a hospital
environment for kids, and an arboretum, offer various ways to have
conversations in public places while raising the stakes of
interactive experience,’ Heller writes.
–Julie Madsen
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